New CellarSensor Attracts Collectors
Monday, March 19th, 2007This is an updated version of our February 2007 Vintelligence newsletter.
By their very nature, even if they do not readily acknowledge it, wine collectors are control freaks.
That is certainly true when it comes to immersing themselves in wine knowledge by keeping close watch on harvest reports and pending releases, aggressively securing their allocations and absorbing the critics’ latest scores. Anyone who invests in wine is acutely aware, within a few hundred dollars, of the approximate value of their collections. And the projected value.
Collectors make it their business as well to know a lot about custom wine cellar design and climate control technology, and many debate well-researched opinions about optimal storage temperatures among themselves, usually over a fabulous bottle of wine.
