Be Inspired!

We’ve all been there. It’s your 10th anniversary, Father’s Day, or a dinner with friends that reminds you the perfect wine would make the occasion so much better. You arrive at the wine store, overwhelmed by the vast selection, some unfamiliar varietals, and creative wine labels that all seem to speak to you. The result: you leave with the same wine you always buy. Or, if you are feeling a little more adventurous, you buy the wine store clerk’s favorite after a sip or two from a plastic cup.

Now is the time to find some inspiration — thus Hinsdale Cellars’ Inspired Wine Club. Each month after tasting bottles upon bottles, our team selects a pair of fine wines that are “off the beaten path,” delicious and undoubtedly special. And these aren’t just wines tasted in the comfort of our store here. From trips to Argentina and other places abroad, we return with great wines and information that we freely share. Our goal is to make your own wine exploration easier as we introduce exciting, new wines that expand your repertoire and are ready when the occasion calls.

Afterall, isn’t that what the love of wine is all about? Discovery – experiencing new terroirs, new grapes, new regions, and new countries. It’s learning how, for example, a pinot noir from California can differ from one in France or Germany. It’s taking that first sniff of a rich Malbec/Cabernet blend and instantly transporting to Mendoza Valley. It’s the cold, crisp Provencal Rosé that provides the relaxation to an August picnic when the humidity is trying to chase you back indoors.

Apparently, this area has many impassioned wine explorers like us. Our wine club is the largest in the Chicago area, boasting more than 400 members. That translates into even more buying power for us to find better wines and get better values. Consistently, we can provide wines at a significant savings because we buy 100 cases at a time. For $34.95/month (no long-term contract required), members receive:

* Two fine wines each month, valued on average at $50 and selected through a rigorous tasting process

* Informative literature on Wine Club wines, including tasting notes and reviews

* Special discounts on the month’s wine, if you decide to buy more, and

* Special alerts on wine specials and store events.

* 6- and 12-month memberships are available, as well, at $209.70 and $419.40, respectively.

Wine is everywhere these days – even your local gas station – but it’s the local wine store, like Hinsdale Cellars with its Inspired Wine Club, which offers expertise and is most likely to introduce you to your next favorite wine.

For more information, come visit the store at 12 E. Hinsdale Ave., our Web site at http://www.hinsdalecellars.com or call us at 630.654.9862.